Inspiring Young Minds
Through Art & Science
STEAM-Powered
Creative for Youths
I Design
My name is Daniel Asel, RGD. I’m a Creative Director specializing in family-friendly graphic design and creative strategy with a focus on STEM/STEAM education, eLearning, and emotional wellbeing. My goal is to create positive impact through great design by creating engaging, learn-through-play experiences.
At present I lead Creative at Kidzsmart Communications, and work in partnership with the We Are Family global network of Creative agencies and Thought Leaders. I am also a certified member of Canada’s Association of Registered Graphic Designers.
Key Deliverables
Creative Direction
Business Development
STEAM Education Design
Team Development
Brand Strategy
Design Leadership
Graphic Design
Digital Media
Video Production Direction
Illustration & Animation Direction
Neurodivergent Advocacy
Emotional Intelligence
DEI Support & Advocacy
Strategic Partnerships
Conflict Resolution
Brands I’ve Worked With
Featured Case Studies
The Boston Red Sox
Relational and fun teaching of STEM/STEAM principles through baseball, connecting everyday science we can observe all around us.
Power Smart for Schools
Curriculum-aligned design that promotes youth empowerment, environmental stewardship, Indigenization, art and science.
Pizza Hut BOOK IT!
Helping purpose-led brands make a positive impact with over 14 million students, through literacy and academic goal setting.
The goal of STEAM education:
Is to encourage creative problem solving and critical thinking skills in students by engaging them in hands-on, interactive activities that integrate Science, Technology, Engineering, Art, and Mathematics.
It is my goal to help purpose-led clients bring kids closer to STEAM sciences and education through impactful design and creativity.
Because in today's rapidly evolving world, where technology and creativity intersect, nurturing a child's curiosity and fostering their multidisciplinary and critical thinking skills is paramount.
Testimonial
“Working with Daniel has been, and continues to be a meaningful and collaborative experience. His creativity, dedication, and commitment to core values on STEAM learning for youth shines through in the projects that we've worked on together. Daniel's creative vision brings ideas to life to make learning engaging and fun. Furthermore, he understands the importance of creating content that relates to the learner and their community. Working with Daniel is not just about the final products or passive designs, it's about a collaborative journey where respect and trust is built first. His approach to being inclusive comes through in his commitment to bringing equity and diversity in his work and professional relationships. Most importantly, he treats every project and client, big or small, with care and kindness.”
Dr. Poh Tan,
CEO & Founder of STEMedge Academy,
2-Time TEDx Speaker
Publications
“Decoding”
Published in the Simon Fraser University Educational Review, winter 2023, ISSN 1916-050X (online). Special Issue: Disrupting and decentering dominant science education teaching practices.
Bringing art and science together to tell a story, Decoding discusses ways in which we can make classrooms more accessible for neurodivergent students through empathy and challenging educational norms.
This is the largest academic journal to date for the SFU Educational Review. I’m proud to be part of such a diverse group of contributors, and encourage all to view the entire journal.
Need Help on Your Next Project?
I’ll help you establish a design strategy for your next educational project that engages students with in hands-on, interactive activities that seamlessly integrate fun with the STEAM subjects.